
Expectation Audit Offer
What could you achieve if you knew what your customers expected … ahead of time!
- Know what customers expect – by category and by brand* – as well as the weighted emotions that drive them.
- Know exactly what to adjust and where to spend in order to derive the most benefit – every time!
- Know where your brand stands against the competition in your category.

Our customer expectation audit overlays current experiential insights on channel-specific path-
to-purchase drivers to allow brands to strategically leverage high-contribution needs where
consumers emotionally and rationally expect them.
This approach allows for the identification of areas that require strategic reinforcement, as well
as pinpointing which emotional values will facilitate emotional bonding with the brand and
optimize marketing efforts.
Improving your NPS & CSAT scores is about to get a lot easier.
