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Amperity Acquires Custora
Today we announced the acquisition of Custora, a brilliant and passionate team that has built a great product…
DXC Technology Acquires Customer Experience Consultancy Bluleader
Positions DXC Oxygen as a leading provider of SAP Customer Experience solutions November 04, 2019 04:30 PM Eastern…
Consumer Purchase Habits Change to Favor Environmentally Conscious Brands
Toluna 2019 Sustainability Report: Consumers Hold Brands Responsible Toluna, an ITWP company and leading consumer intelligence platform provider that delivers…
Rapid Time to Value Is The Main Driver for Analytics Projects
Findings from MarketPulse survey by Matillion and IDG Research examine enterprise challenges in sequencing, processing and utilizing data.…
Bastion Collective buys US consumer consultancy db5
Australian independent communications group Bastion Collective has acquired US consumer insights and strategy consultancy db5. The consultancy, which…
Namogoo Raises $40 Million to Prevent Customer Journey Hijacking
Led by Oak HC/FT, Series C will Enable Namogoo to Expand its Client-Side Platform into New Markets and…
TAPCLICKS ACQUIRES MEGALYTIC TO FURTHER EXPAND GLOBAL FOOTPRINT
SAN JOSE, Calif. — October 30, 2019 — TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and…
MarketCast Group Appoints Graham McKenna to CMO
Nielsen Marketing Leader Joins MarketCast to Drive Growth in Entertainment Data, Research, and Analytics LOS ANGELES, Oct. 31, 2019 /PRNewswire/…
Subaru Selects MaritzCX Customer Experience Platform to Accelerate Its Program Delivery and ROI
Four solutions evaluated, MaritzCX automotive experience and Experience Management Platform features earn highest scores across every category October…
Researchers foil people-detecting AI with an ‘adversarial’ T-shirt
It’s a well-established fact that object- and face-detecting algorithms are vulnerable to adversarial attack, as evidenced by a 2014 study conducted by…
Macy’s-backed b8ta pitches retailers on a new product to help them launch their own marketplaces
As legacy retailers struggle with what to do with their large store footprint, there’s a growing industry of…
1010data Launches New Solution Revealing Insights into the Consumer Journey
NEW YORK–(BUSINESS WIRE)–1010data, a leading provider of analytical intelligence and consumer transaction data, is pleased to announce a…
Lytics enhances customer journeys with Salesforce Marketing Cloud integration
October 30, 2019, Portland, OR – Customer journeys just got more interesting with the announcement today that Lytics has enhanced its…
boostr Announces New Chief Technology Officer, Bill Coppens
The media focused CRM + OMS platform plans to expand product and services with new leadership, will strengthen…
Zeta Global Hires Rob Lentz as SVP Enterprise Operations
NEW YORK, Oct. 30, 2019 /PRNewswire/ — Zeta Global, a data-powered marketing technology company that helps brands acquire, grow and retain…
Confirmit Appoints MR and CX Expert as Principal Director of CX Consulting
LONDON and NEW YORK and OSLO, Norway, Oct. 31, 2019 /PRNewswire/ — Confirmit has announced the appointment of Howard Lax to the role of Principal Director, CX Consulting.…
How Can an Effective Customer Segmentation Strategy Improve Customer Experiences?
LONDON–(BUSINESS WIRE)–Quantzig, a global data analytics and advisory firm, that delivers actionable analytics solutions to resolve complex business…
Microsoft’s AI rewrites sentences based on context
Ever heard of context modeling? It defines how contextual data is structured and maintained, and it plays a…
Mastercard Acquires SessionM to Broaden its Merchant Loyalty & Marketing Services
PURCHASE, N.Y. – October 22, 2019 – Mastercard (NYSE: MA) today announced it has entered into an agreement to acquire SessionM, a…
Teradata Introduces Vantage Customer Experience and Vantage Analyst
Extends Vantage offerings in the cloud with new customer data platform and simplified advanced analytics for the business…
Wunderman Thompson Partners with Tealium
Tealium to deliver profile streaming to Wunderman Thompson’s Customer Cloud technology stack, empowering clients to collect, standardise, govern…
OpenText Core Experience Insights Delivers End-to-End Customer Journey Mapping
OpenText, a provider of Enterprise Information Management (EIM), launched OpenText Core Experience Insights, a SaaS application that provides marketing leaders…
You Can Now Buy Patrón Tequila With a Swipe on Instagram
For anyone looking to have a Thirsty Thursday—or any other day of the week—Patrón has become the first…
DISQO Quantifies the Consumer Recall Gap in New Report
Study uncovers need for unified attitudinal and behavioral audience insights October 22, 2019 09:00 ET | Source: Disqo LOS ANGELES, Oct.…
Speakeasy AI Announces Enhanced Machine Learning Capabilities with Release of Nerv
Speakeasy AI Delivers Dynamic Audio Machine Learning That Creates Tailored Language Models Based on Voice of the Customer.…
IPG Launches Kinesso, a Marketing Intelligence Engine Powered by Acxiom®
New MarTech Company Offers Clients Highly Accountable Data-driven Products for Precision Marketing New York, Oct. 07, 2019 (GLOBE…
Resulticks Expands North American Footprint by Welcoming Three New Partners
Leveraging industry expertise and technology, the partnerships will grow business opportunities NEW YORK, Oct. 10, 2019 /PRNewswire/ — Resulticks, the world’s…
Cisco Closes CloudCherry Buyout, Boosts Customer Experience
Cisco Systems recently announced the successful closure of CloudCherry acquisition. Notably, CloudCherry is a privately-heldCustomer Experience Management (CEM) company.Following…
Calabrio’s Global Conference Features 50 Customers Sharing Successes and Strategies
MINNEAPOLIS–(BUSINESS WIRE)– Annual customer conference showcases new customer and agent engagement product demos and integrations, self-scheduling capabilities and…
Qualtrics Introduces CoreXM, an Experience Management Platform
CoreXM unlocks powerful solutions to help experience management professionals analyze vast amounts of experience data (X-data), improve feedback…
Data Remains Critical Barrier to B2B Customer Experience According to Annual Dun & Bradstreet Report
SHORT HILLS, N.J., Oct. 15, 2019 /PRNewswire/ —Dun & Bradstreet today released its fifth annual Data-Driven Marketing and Advertising Outlook, which shows a…
Sherpa and ActiveDEMAND Partner to Deliver More Personal Sales Methods to the Senior Living Market
New Industry-Leading, Bi-Directional Integration Aligns Sales and Marketing Efforts to Deliver Prospect-Centered Processes ST. LOUIS, Oct. 9, 2019 /PRNewswire/ —…
Just 10% of brands in the UK excel at customer experience
The tech industry leads the way in customer satisfaction, while the logistics, energy and water sectors lag far…
Thunderhead sponsors Festival of Marketing
LONDON, Oct. 09, 2019 (GLOBE NEWSWIRE) — Thunderhead, the global leader in Customer Engagement and Journey Orchestration technology, today…
Clinch Releases Consumer Insights on the Value of Personalization
Survey of More than 500 Consumers Provides Roadmap for Advertisers Looking to Build Stronger and More Relevant Consumer…
Monetate Releases Audience Explorer To Optimize Personalization Experiences
NEW YORK, and LONDON, Oct. 02, 2019 (GLOBE NEWSWIRE) — Monetate, a worldwide leader in personalization, today announced…
Oracle Buys CrowdTwist
Extends Oracle CX with Leading Cloud-Native Omni-Channel Loyalty Solution REDWOOD SHORES, Calif., Oct. 2, 2019 /PRNewswire/ — Oracle today…
Chorus.ai Integrates with ZOOM
Chorus.ai, the leading Conversation Intelligence Platform for high-growth sales teams, today announced the most secure and compliant meeting recording…
AIA Worldwide Grows Its Software Suite with TalentBrew CRM Launch
LONDON, Sept. 19, 2019 /PRNewswire/ — AIA Worldwide, a global leader in talent acquisition technologies, has introduced the TalentBrew CRM (Candidate…
TruFactor Democratizes Intelligence-as-a-Service and Accelerates AI-led Transformation in the Public Sector
Platform introduces new APIs for data scientists; early adoption gains momentum in economic development, urban planning and public…
Omnicom Strengthens Its AI-Based, User-Centric Personalization Solutions By Acquiring Smart Digital
Omnicom Precision Marketing Group (OPMG), the digital and customer relationship management (CRM) specialist group within Omnicom Group Inc.…
RedPoint Announces $13.5 Million Equity Raise to Accelerate Strategic Partnerships and Geographic Expansion
Led by Camden Partners, latest investment round to further fuel the company’s growth as it meets increased demand for…
Refinitiv Equips Wealth Managers with Quantitative Behavioral Economics Tool to Monitor Global Market Psychology
New alternative data set MarketPsych Indices, first of its kind, provides unparalleled insight. Cloud-based tool via direct feed…
Screen time is higher for the elderly than younger people, new data reports
Much is made about the amount of time Millennials and Generation Z spends with smartphones and other devices.…
Centerfield Launches Customer Intelligence Tool “Insights by Scout”
Centerfield, a technology-driven marketing and customer acquisition company, announced the launch of its customer intelligence platform, Insights by…
Daniels College of Business Unveils Consumer Insights Center
The Consumer Insights and Business Innovation Center (CiBiC) seeks to use consumer insights for effective innovation prior to launching…
Trulioo raises $52.8 million to verify customers’ identities
Vancouver-based Trulioo, a startup that provides electronic identity and address verification for 5 billion people and 250 million business…
Senate Approves Federal Agency Customer Experience Bill
The Senate on July 25 approved the Federal Agency Customer Experience Act (S. 1275), which would charge Federal…
Avaya Integrates with Tenfold
Avaya and Tenfold, a provider of computer-telephony integration solutions, are partnering to natively connect Tenfold’s real-time cloud integration…
Quiq Raises $12.5 Million to Transform the Way Companies Engage with Customers
Bozeman, MT – July 25 2019– Quiq, a conversational engagement platform and business messaging solutions provider, announces that it has closed…