Latest Posts
Enhancing Operations and Experience: How Trek and SOTI Innovate with Mobility Solutions
The partnership between SOTI, a global leader in mobility management, and Trek Bikes, a renowned manufacturer and distributor…
January 27, 2025
Pioneering Payment Strategies for Europe’s Marketplace Leaders
In this episode, we sit down with Marc-Henri Desportes, CEO of Worldline, and Richard Straver, founder of OPP,…
November 27, 2024
The Larger the LLM, the Less Reliable it Becomes
Newer, larger LLMs are more likely to produce inaccurate answers while projecting confidence, even when faced with relatively…
October 7, 2024
Navigating Leadership Challenges in Customer Success
What if you could transform your business operations and customer success strategy simultaneously? Join us as we sit…
Revitalizing Ad Creativity With AI and Empathy
In this episode, we sit down with Ian Baer, a seasoned ad agency executive with over 35 years…
Redefining Enterprise Efficiency with Kore AI’s Advances
What if you could revolutionize customer service and employee productivity with cutting-edge AI technology? In this episode of…
Transforming Commerce with Unified Data Solutions
Curious about the future of commerce in a world where digital and physical blend seamlessly? Join us as…
Passikoff: Brand Exnovators
Here’s my “Word of the Day.” Exnovation. I used a thesaurus to find it. “Exnovation” has been described as…
April 9, 2024
Building a Brand That Lasts: The Strategies of the Most Valued Companies on Earth
Building a brand that stands the test of time is no easy feat. Success requires a strategic combination…
February 12, 2024
The Secret Sauce of Employee Experience
Ever wondered how a great employee experience could be used to build deeper connections with your brand? Or…
Decoding the 2024 Retail Consumer Psyche
A survey of surveys. In 2024, the consumer landscape is undergoing a remarkable transformation. Shaped by a confluence…
Open Banking and the Future of Rewards
Ever wondered how the world of open banking is revolutionizing rewards and incentives? Join me and open banking…
Navigating Ethics and AI in Business
Peter van der Putten, Director of PEGA’s AI Lab sheds light on how companies can balance the interests…
October 18, 2023
Experience Architecture: The Secret Sauce of Effective Customer Engagement
Ever wondered how a company can craft a customer experience that feels not just personalized, but completely holistic…
Pushing Boundaries in Grocery Retail Innovation
Our guest for today’s episode is Andrew Cron, who wears many hats as the Senior Vice President, Chief…
September 27, 2023
The Power of Passion in Effective Business Strategy
Passion is a funny thing. It drives us to do the most incredible, and sometimes, the most challenging…
3 Ways to Fuel Innovation and Performance
What kind of organizational culture best supports implementing innovative practices? And which of these practices universally enhance firm performance?
July 3, 2023
Passikoff: What’s So Good About Brand Innovation?
If you, like Steve Jobs, want to “put a ding in the universe,” think innovation. That’s the way…
The Slam Dunk of Adidas Metaverse Marketing
Editor’s note: E.B. Moss has a habit of finding the people who are operating at that moment just…
Augmented Reality- What Marketers Need to Know Now
Marketers need to come to grips with the fast evolving digital world – augmented reality, virtual reality, mixed…
How Not to Train Your AI
“A cat and a dog pooping on a book that is pink.” Sure, maybe it wasn’t the best…
December 15, 2022
New Customer Behaviours and Upcoming Trends in the Retail Industry
The retail industry is currently undergoing enormous changes. Many factors play a role, the biggest one being the steady implementation of new technology.
What Could You Do with Realtime Competitive Intelligence?
Back by popular demand! We’re showcasing the best of TheCustomer, featuring the most popular articles from the past…
Passikoff: Innovation in Today’s New Normal
We had the normal, the new normal, the pandemic, and, as we move toward the next normal, brands will need to focus on innovation and innovating.
July 12, 2022
The Science of Good Ideas
Where do good ideas come from? Is there a science to innovation? How important is intuition and imagination?
January 26, 2022
