Ricardo Saltz Gulko Archives

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Ricardo Saltz Gulko

Ricardo is a global executive for medium and large global organizations, focused in Customer Experience, Professional Services, Customer Success and delivery.

He has led operations, solutions, professional services, customer experience delivery, digital and cultural business transformation, talent development and acquisition, developed new service catalog portfolios, and solutions across EMEA, NAM, APAC and LATAM.

In the past, he has held global executive positions with Oracle, Ericsson, Amdocs, Inttra, Comverse Technology, Samsung*and Redknee — among others.

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Customer Experience, customer strategy, CX, Data Strategy, Experience Design (XD), Experience Strategy, FEATURED

Enhancing CX Through Strategic Experimentation

by Ricardo Saltz Gulko 0

Experimentation methods are critical for enhancing Customer Experience (CX) programs by validating hypotheses, identifying improvement areas, and ensuring…... Read more.

Customer Experience, customer success, CustomerOps, CX, Data Strategy, FEATURED

Maximizing Outcomes with Integrated Customer Success and Experience Metrics

by Ricardo Saltz Gulko 0

“From my experience working with technology companies—especially in B2B settings—the benefits of combining Customer Success and Customer Experience metrics... Read more.

Customer Experience, customer strategy, CX, Employee Experience, EX, FEATURED

Empowering Employees to Drive CX Innovation: A Comprehensive Path to Success

by Ricardo Saltz Gulko 0

Question: Do you believe that a strong connection between employee experience, empowerment, and innovation is crucial for generating…... Read more.

Consumer Sentiment, Customer Experience, Customer Service, customer success, CX, FEATURED, NPS

Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

by Ricardo Saltz Gulko 0

Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and…... Read more.

We Know What Customers Cost. We Don’t Know What They’re Worth.

Passikoff: Real vs Borrowed Brand Patriotism

The Next AI Retail Transformation Is Happening Right Now

Marketing With Intent: Starting With the Outcome in Mind

We Know What Customers Cost. We Don’t Know What They’re Worth.

Passikoff: Real vs Borrowed Brand Patriotism

Author: Ricardo Saltz Gulko

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Enhancing CX Through Strategic Experimentation

Maximizing Outcomes with Integrated Customer Success and Experience Metrics

Empowering Employees to Drive CX Innovation: A Comprehensive Path to Success

Beyond NPS: Why Customer Feedback Needs a 360-Degree Revolution

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Author: Ricardo Saltz Gulko

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