Latest Posts
Wiedemann: Young’s 3 Immutable Marketing Principles
What Shirley Young taught me about competition and what customers want
Wiedemann: Marketing is becoming Relationshipping
How C Suites Can Profitably Connect the Dots Caveat: my nickname at home is Admiral Obvious, which alerts…
November 3, 2023
Activating Earned Data
“We are hungry for earned data anywhere we can get it and it’s fine. You can get transactional…
More C Suites Need This New Officer – Chief Customer Officer
One of the favorite learnings in my career has been The Goldfish in the Bowl syndrome. This simply means…
December 27, 2022
TTEC Has Agreed to Acquire Avtex
TTEC Holdings, Inc. (NASDAQ: TTEC), one of the largest global CX (customer experience) technology and services innovators for end-to-end…
March 5, 2021
TTEC Set To Acquire CX Technology And Solutions Provider Avtex
TTEC Holdings, Inc., one of the largest global CX (customer experience) technology and services innovators for end-to-end digital CX…
March 11, 2021
Passikoff: DIY Presidential Prognostication
In this column I’m going to talk to you through D-I-Y Presidential Prognostication. Why? Because there’s a U.S. presidential election coming up. No, really. It’s been on all the news.
October 13, 2020
Explorium Closes $75M Series C
Explorium, the External Data platform that automatically discovers thousands of relevant data signals and uses them to improve…
May 20, 2021
Pushing Boundaries in Grocery Retail Innovation
Our guest for today’s episode is Andrew Cron, who wears many hats as the Senior Vice President, Chief…
September 27, 2023
Experience Architecture: The Secret Sauce of Effective Customer Engagement
Ever wondered how a company can craft a customer experience that feels not just personalized, but completely holistic…