The Thanksgiving Effect Might Just Make Us Better Merchants
I love Thanksgiving. It’s the one holiday that calls us to pause, reflect, and genuinely connect with others—free from the distractions of gift-giving or extravagant displays. It’s about…
Pioneering Payment Strategies for Europe’s Marketplace Leaders
In this episode, we sit down with Marc-Henri Desportes, CEO of Worldline, and Richard Straver, founder of OPP, to explore the evolving role of embedded payments in platforms and marketplaces…
November 27, 2024
From Convenience to Connection: Car Rentals Growing Loyalty
Loyalty programs are everywhere—but loyalty itself is increasingly rare. As consumers face a barrage of choices, traditional programs are failing to capture attention or deliver value. A “sea…
November 25, 2024
Defining Your Target Audience – It’s the Details That Matter
We’ve been working on a lead magnet for ourselves recently, and in the past few weeks we’ve shared it with close colleagues and friends to get their opinion. Not surprisingly, we’ve…
November 22, 2024
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The Larger the LLM, the Less Reliable it Becomes
Newer, larger LLMs are more likely to produce inaccurate answers while projecting confidence, even when faced with relatively straightforward problems. Recent research suggests that, despite their advancements, large language models (LLMs) such as ChatGPT have become less reliable over time, particularly in providing correct responses to simple tasks. This study, published…
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Harmonizing Business Goals with Customer Experience Strategies
In this episode, we sit down with Vinod Muthukrishnan, VP and COO at Webex Customer Experience, to explore his journey from the merchant Navy to co-founding Cloud Cherry, a company focused on…
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